Daniel is the creative vision behind the brand, responsible for everything from finding the perfect formula, to creating the beautiful makeup looks you’ll see on our site.

Simon is Daniel’s husband. His career path has taken him from serving his country, to working in the criminal justice system, to working in retail; giving him a lot of experience to make sure the business runs as smoothly as possible.

Heather is the latest addition to the Daniel Sandler team and looks after all things Marketing & Sales. With a background in product development, brand management and marketing she's no stranger to the industry and is a self-confessed makeup addict!